The social media certification for kids, families, and the workplace.

Everyone talks about social media risk. Almost no one teaches the skill. BrandWise does — through one certification, built the same way whether you’re 12 or 42.

A BrandWise certificate of completion and a lesson on a phone

Why now

This isn’t a side conversation anymore.

It’s where reputations are built, and broken, at every age.

44%

of teens say they have cut back on their social media use.

57%

of employers who screen candidates on social media have found content that led them not to hire.

88%

of hiring managers say they’d consider firing an employee over a personal social media post.

Sources: Pew Research Center, Teens, Social Media and Mental Health (2025) · CareerBuilder / The Harris Poll (2018) · Express Employment Professionals / The Harris Poll (2023).

The certification

Three pillars. One standard.

Every BrandWise certification — for a 12-year-old or a 40-year-old employee — covers the same three things.

Social Media Literacy

Reading platforms critically, understanding algorithms, and using them with intention instead of on autopilot.

Digital Reputation

Managing privacy, safety, and the permanent record every post leaves behind — before it becomes a problem.

Personal Branding

Turning a consistent online presence into a real advantage — for school, a first job, or a business.

What you get

Short lessons. A real certificate. Progress you can see.

A BrandWise lesson on a phone

Lessons that fit on a phone

Short lessons with real scenarios and a quick “try it” in each one. Progress saves automatically.

A BrandWise certificate of completion with a certificate ID and QR code

A certificate anyone can verify

Every certificate has a unique ID and QR code, so a school, coach or employer can check it in seconds.

Example BrandWise team dashboard showing who is invited, in progress and certified, with a finish-by date and one-click reminders

A dashboard for teams, schools and families

Invite people by email, see who’s certified and send reminders in one click. Download a report anytime.

See it for yourself. Three real lessons, free, with no card needed.

Try 3 lessons free

Not ready to enroll?

Start with the Free Parent’s Guide.

A plain-language guide to what your kids are actually doing on social media, the real risks worth paying attention to, and five conversations to have this week — before you spend a dollar on anything.

No spam. Unsubscribe anytime. We’ll also send occasional updates from BrandWise.

Our approach

Empowerment-first. Never fear-based.

We explain the why. We don’t lecture — and we don’t scare people off the platforms they’re going to use anyway.

Think of it like harassment or ethics training, but for the platform where your employees, and your kids, actually spend their time.

Ready to start?

Pick the path that fits.

For Families & Students

The Student Edition is open now. Enroll today and your student can start right away.

See Pricing

For Schools & Districts

The Student Edition with a school dashboard. Start with one class or grade.

Plan a Pilot

For Organizations

The Professional Edition for your team. From $197 per person, or get a quote.

See Pricing